# Epitom — Full Platform Context & Specifications

> Epitom (https://tryepitom.com) is the full-stack Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) platform developed by V AND N AI Private Limited (https://www.vandn.ai). Epitom enables businesses, enterprise marketing teams, and agencies to measure, monitor, and improve brand visibility across AI answer engines including OpenAI ChatGPT, Google Gemini, Google AI Overviews, Perplexity AI, Microsoft Copilot, and Anthropic Claude.

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## 1. What is Answer Engine Optimization (AEO)?

Answer Engine Optimization (AEO) is the discipline of structuring a brand's web presence, content, and authoritative signals so that generative AI answer engines cite, recommend, and surface the brand directly inside AI-generated answers.

Unlike traditional Search Engine Optimization (SEO) — which focuses on ranking web page links on traditional Search Engine Results Pages (SERPs) — AEO focuses on winning the direct recommendation inside synthesized AI responses when buyers ask category questions like "What are the top enterprise AEO platforms?" or "Which software should I use for AI visibility tracking?".

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## 2. Proprietary Epitom Metrics

Epitom evaluates AI answer engines across six core metrics:

1. **GEO Visibility Score (0–100)**: A normalized score measuring the frequency, rank, and prominence of brand mentions across tested category prompts.
2. **Share of Voice (SoV %)**: The percentage of category mentions awarded to your brand relative to direct competitors across all evaluated AI engines.
3. **Answer Depth**: Evaluates how detailed and contextual the AI engine's description of your product's capabilities is.
4. **Sentiment Score**: Analyzes whether AI mentions present your brand in a positive, neutral, or critical light.
5. **Recommendation Rank / Position**: Tracks where your brand appears in numbered or bulleted list recommendations inside AI answers (e.g., #1 mention vs #5 mention).
6. **Competitive Context**: Maps which specific competitor brands are cited alongside your brand or win non-branded category queries.

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## 3. Platform Capabilities & Workflows

- **Multi-Engine Audit & Monitoring**: Automated recurring execution of target prompts across 12+ engine variants (ChatGPT 4o, ChatGPT Search, Gemini 1.5/2.0, Perplexity Pro, Google AI Overviews, Claude 3.5 Sonnet, Copilot).
- **Prompt Panel Management**: Track custom branded, non-branded category, competitor comparison, and transactional intent prompts.
- **Citation & Source Tracing**: Pinpoints exact URLs, blog posts, documentation pages, and third-party directories cited by LLMs when composing answers.
- **AI Persona Builder**: Constructs synthesized buyer personas based on real query logs and prompt intent models.
- **AEO Action Plans & Content Generation**: Identifies technical blocking issues (e.g., robots.txt AI bot disallows, missing schema markup) and generates structured, answer-ready content (FAQs, comparison tables, llms.txt).

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## 4. Free Micro-Tools

Epitom provides three free, ungated/lightly-gated micro-tools for site owners and SEO managers:

1. **Free AI Visibility Audit (`https://tryepitom.com/free-audit`)**:
   - Scores 20 technical and structural signals: robots.txt AI crawler rules, llms.txt presence, JSON-LD schema markup, H2/H3 conversational heading structure, SSR/CSR rendering check, and canonical tag configuration.
   - Outputs a 0–100 AEO Readiness Score and letter grade (A+ through F) in under 2 seconds.

2. **AI Crawler & robots.txt Checker (`https://tryepitom.com/tools/ai-crawler-checker`)**:
   - Tests site robots.txt against 48 AI crawlers including GPTBot, OAI-SearchBot, ChatGPT-User, ClaudeBot, Claude-Web, PerplexityBot, Google-Extended, Applebot-Extended, ByteSpider, and CCBot.
   - Highlights allowed vs. blocked crawlers.

3. **llms.txt Generator (`https://tryepitom.com/tools/llms-txt-generator`)**:
   - Automatically crawls target URLs, parses page structures, and generates spec-compliant `llms.txt` and `llms-full.txt` files for site deployment.

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## 5. Pricing & Plans

- **Starter ($89/month)**:
  - 1 Brand Workspace
  - 20 Tracked Prompts
  - ChatGPT tracking & daily automated runs
  - Weekly visibility summaries & email alerts

- **Growth ($299/month)**:
  - 1 Brand Workspace
  - 100 Tracked Prompts
  - 3 AI Answer Engines (ChatGPT, Gemini, Perplexity)
  - 1 AEO-optimized content piece generated monthly
  - Competitor benchmark matrix

- **Enterprise & Agency (Custom Pricing)**:
  - Up to 10 AI Answer Engines
  - Unlimited multi-tenant client brand workspaces
  - Dedicated account manager & AEO strategist
  - REST API access and webhook integrations

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## 6. Comparison Guides & Resources

- **Epitom vs. Manual ChatGPT Checks**: `https://tryepitom.com/compare/epitom-vs-manual-chatgpt`
- **Epitom vs. Profound**: `https://tryepitom.com/compare/epitom-vs-profound`
- **Epitom vs. Peec AI**: `https://tryepitom.com/compare/epitom-vs-peec-ai`
- **AEO & GEO Glossary**: `https://tryepitom.com/glossary`
- **Blog & Case Studies**: `https://tryepitom.com/blogs`

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## 7. Company Information

- **Legal Entity**: V AND N AI Private Limited
- **Corporate Site**: https://www.vandn.ai
- **Product Site**: https://tryepitom.com
- **Contact / Sales**: https://tryepitom.com/sales